Michelle lives, eats and breathes marketing for the event and meeting industries. Known as the “Event Marketing Maven” and a consummate social media enthusiast. Her innate ability lies in helping companies create an online presence through smart and engaging marketing strategy. Her company’s client portfolio includes many influential event planners, suppliers, and small businesses in central Florida and beyond. With an intensive 10 + year background in advertising, marketing and promotions, she brings innovative design and savvy marketing approach to all her client projects. Speaking at conferences across the country as well as lending her expertise in contributing to international blogs, renown local and national publications. She has been featured in Fast Company, Crains New York Business, Special Event Magazine, Orlando Sentinel, Orlando Weekly, and BizBash.
Talk Ideas
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I Got an Event App, Social Media at my event, Now What?
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How to optimize your event technology and strategy to provide the most return on investment for sponsors and your exhibitors as well as the best return on experience to your attendees.
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Live Social Media Integration at Events
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You are utilizing social media as a tool to promote your events. Your event is a few days away, what’s your plan to work your social media efforts as your event is happening? In this session we learn how to build your live social media strategy to help drive attendees to sessions and events as they are happening and curate content that extends beyond the event helping you increase awareness, sponsors and attendees for future events.
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The Do's and Don'ts of Social Media Posts
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During this session, you will get an comprehensive introspect on the Do’s and Don’ts of Social Media posts for Facebook and Instagram.
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Social Media Speed Networking Interactive Roundtables
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Social Media speed networking will be uncovering what’s on your mind about social media, all the networks out there, and how we can tackle them together as an industry most effectively
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Content Development Strategy 101
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How do you position yourself in your business as an expert and authority in your market? Blogging, social media, email marketing are all crucial online marketing tactics that require excellent content to draw users into subscribing to your brand
Past and Upcoming Gigs
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2015 Florida Parks and Recreation Association Annual Conference
- Orlando, FL
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FFEA Florida Festival & Events Association Annual Convention & Tradeshow
- Orlando, FL
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AIBTM / Association of International Business Travel Meeting / Innovation Zone
- Orlando, FL
August 30, 2015
August 2014
June 2014
